Name | Type | Posted | Actions |
|---|---|---|---|
IA02 PANMCC-25-P-0000 018707 SSN Submission Requirements.pdf | Feb 13, 2026 |
Army Trademark Licensing Program (ATLP) Support Services
Contact and place of performance
Madison Bennett
Fort Knox, KY
USA
Additional information is provided in the attached document titled "IA02 PANMCC-25-P-0000 018707 SSN Submission Requirements." The contractor shall provide all labor, materials, and equipment required to manage the ATLP. These services include the identification of prospective licensees, negotiation of new licensing agreements, and management of all licensee accounts. The contractor shall maintain existing...
View moreProgram Management: Full management of the ATLP, including developing an annual Strategic Licensing Plan.
Licensee Acquisition: Identifying, screening, and negotiating with potential licensees.
Financial Management: Collection and reporting of all royalties, and facilitation of payments to the Government.
Brand Protection: Continuous monitoring of the marketplace for unauthorized use of Army indicia using an automated software platform and executing takedown actions.
Technical Support: Operating and maintaining an online portal for licensee product design submissions and approvals.
Audits & Reporting: Conducting licensee audits and providing regular performance reports to the Government.
The Department of the Army, Mission and Installation Contracting Command (MICC) at Fort Knox, issued this sources sought notice for Army Trademark Licensing Program (ATLP) support services. This requirement, identified under solicitation number PANMCC-25-P-0000_018707, is classified under NAICS 541613 Marketing Consulting Services and PSC R498 Support- Professional: Patent and Trademark. The government anticipates awarding a no-cost agreement where the contractor’s compensation is derived from a commission percentage of generated royalty income. The projected period of performance includes a one-year base period starting June 1, 2026, followed by four one-year option periods.
The selected contractor will provide all labor, materials, and equipment to manage the ATLP as an extension of the Army’s marketing and advertising program targeting young adults and their influencers. Primary responsibilities include managing approximately 150 existing licenses, identifying and negotiating with prospective licensees, and maintaining an online portal for product design submissions. Scope of work tasks encompass brand protection through automated marketplace monitoring for unauthorized use, financial management of royalty collections, and the development of an annual Strategic Licensing Plan.
Interested parties must submit responses by February 27, 2026. The performance of these services will take place at Fort Knox, Kentucky. Detailed submission requirements are provided in one attachment titled IA02 PANMCC-25-P-0000 018707 SSN Submission Requirements.pdf, which was posted on February 13, 2026. Madison Bennett is the designated point of contact for this market research effort.
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