ALANG Digital Marketing

The Department of the Army, National Guard Bureau, intends to award a firm-fixed-price purchase order on a sole source basis to Directional Ad-Vantage Holdings, LLC. This requirement, identified under solicitation number PANNGB-26-P-0000035627, provides digital advertising services for the Alabama Air National Guard at the local level. The performance period covers 52 weeks across five different advertising sites located in Montgomery, Alabama, specifically targeting areas near existing bases and one region not currently served by a local recruiter.

This procurement is classified under NAICS 541810 Advertising Agencies and PSC R701 SUPPORT- MANAGEMENT: ADVERTISING. Although the government intends to proceed with a sole source award, the agency will consider capability statements, proposals, or quotations submitted by any responsible source. Information received from such submissions will be used to determine whether the government will conduct a competitive procurement, a decision that remains at the sole discretion of the agency.

Interested parties must submit their responses by the deadline of May 29, 2026. The point of contact for this notice is Douglas Seaton at the W7MT USPFO ACTIVITY ALANG 187. There are currently zero attachments associated with this notice.